Lisa HornLisa Horn, CAS

Hi! I’m Lisa Horn, CAS, (aka @ThePublicityGal) and I create brand visibility through the love of words. Whether blogging, copywriting, press releases or media relations, I do it with a side of promo products + touch of flair.

A 24-year promotional products industry veteran, I began my career as a distributor before spending nearly 10 years on the staff of Promotional Products Business (PPB) magazine, with seven years as editor. I’m a proud graduate of Oklahoma State University (Go Pokes!) and hold a B.S. in Business Administration with a major in marketing.

I’ve combined this marketing background and time spent as a promotional products distributor with my passion for writing and magazine experience to create a one-of-a-kind, journalistic approach to content creation that brings out the authentic story.

While my services can benefit corporations, small businesses and entrepreneurs alike in any market, my niche is working with suppliers, distributors and business service providers in the promotional products industry.

My writing has been honored for three consecutive years with the PPAI Technology Award (2015-2017) for excellence in blog content for my work on the Corporate Specialties Blog.

I’ve also served as a judge for the PPAI Technology Awards (2011-2012) PPAI Supplier Achievement Awards (2008-2010, 2012), PPAI Image Awards (2012) and PPAI Pyramid Awards (2008 and 2010).

In the writing community, I’ve judged the ASBPE Annual Azbee Awards of Excellence (2007 and 2012) as well as the AWC Clarion Awards (1999 and 2010) competitions (evaluating magazine feature article categories in both).

Prior to moving to Colorado, I was an active volunteer with the Dallas Chapter of the Association of Women in Communication, serving as programs chair (1999-2001), president (2001-2002), membership committee member (2009-2010) and communications chair (2010-2011).

I was also the editor-in-chief of the all-volunteer PromoKitchen blog from 2012-2014. Independent from any other promotional products industry organization, PromoKitchen advances the industry through thought-provoking discussion on a variety of subjects.

So that’s me: A #wordnerd and #knowledgejunkie that could spend all day surrounded by magazines at the newsstand of the local Barnes & Noble.

Like what ya see? Then let’s chat. Contact me, The Publicity Gal, and find out why content matters.